Number of pages: 168
Publisher: The Strategy Business , Van Rye
BBB Library: Sales and Marketing, Communication
We all negotiate on a daily basis. We negotiate with our spouses, children, parents and friends. We negotiate when we rent an apartment, buy a car, purchase a house and apply for a job. The ability to negotiate might be the most important factor in your career advancement. Negotiation is also a key to business success. No organization can survive without profitable contracts. At a strategic level, businesses are concerned with value creation and achieving competitive advantage. But the success of high-level business strategies depends on contracts made with suppliers, customers and other stakeholders. Contracting capability – the ability to negotiate and perform successful contracts – is the important function in any organization.
"this book provides a roadmap you can use when navigating through your life as a negotiator." - Scribd
"The book is unique in its organization by covering each step in the negotiation process chronologically from preparation through performance." - Negotiation Planner
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