A work associate came into my office the other day eating a banana peeled from the bottom instead of the stem end. I told him that I had never thought of peeling a banana in such a manner. He told me that he had recently seen a TV documentary on a family of gorillas surrounded a banana tree. The gorillas peeled bananas from the bottom as fast as they could so that each gorilla could eat as many as possible. Learning a new way to peel a banana should show that unlimited possibilities await discovery.
Organizations are succeeding by being open to innovation. Amazon went from being an online bookseller to a powerhouse when it started offering a wide variety of web-based services. Google and Apple have added a host of online services to their core competencies. And Toyota has enjoyed a decade-spanning, market-dominating run owing
The modern world is the product of ideas, beliefs, and values of human imagination and culture have shaped it over centuries. It has been created out of our minds as much as from the natural environment. The human mind is profoundly and uniquely creative, but too many people have no sense
Thinking in New Boxes is about changing the way you think, or, more precisely, increasing your awareness of how we all create and use mental boxes. It is a new paradigm for creativity, by virtue of the focus on interplay between the broad new boxes and smaller ones that fill them.
You have to be open to think of what hasn’t been tried before, and therefore, what has never been done.
Play too little, and you become a person only concerned with the means to an end, and all the while you will be enjoying life less than those who play more.