Humans Are Underrated

What High Achievers Know That Brilliant Machines Never Will

by Geoff Colvin

Number of pages: 248

Publisher: Portfolio

BBB Library: Technology and Globalization

ISBN: 9781591847205



About the Author

Geoff Colvin is Fortune's senior editor-at-large and is also the author of Talent is Overrated and The Upside of the Downturn.

Read More...

Editorial Review

In the economy of a few years from now, what will people do better than computers? Technology is rapidly invading fields that it once could not touch, driving cars better than humans do, predicting Supreme Court decisions better than legal experts, packing boxes, identifying faces, scurrying around hospitals delivering medications, all faster, more reliably, less expensively than people. In a world like that, how will we and our children achieve a rising standard of living? The real issue is what we humans are hardwired to do for and with one another, arising from our deepest, most essentially human abilities—empathy, social sensitivity, storytelling, humor, forming relationships, creativity. These are how we create value that all people hunger for, that is unique and not easily quantified. Individuals and companies are already discovering that these high-value abilities create tremendous competitive advantage—more devoted customers, stronger cultures, breakthrough ideas, more effective teams. They’re discovering also that while many of us regard these abilities as innate traits—“he’s a real people person,” “she’s naturally creative”—it turns out they can all be developed and are being developed in far-sighted organizations from software firms to the U.S. Army to the Cleveland Clinic. To a far greater degree than most of us ever imagined, we already have what it takes.

Book Reviews

"Humans Are Underrated is a worthy addition to the growing collection of books about the new economy." - The Washington Post

Books on Related Topics

Wisdom to Share

The stories in any form that have the best chance of influencing us are those from tellers we already know and trust based on a preexisting in-person relationship.

The challenge is that in today’s world, especially in the developed world, many people just aren’t very good at it.

Even in the information age, physical proximity exerts a special power.

We’re always more engaged when there’s a real person involved.

We’re always more engaged when there’s a real person involved.

Growing numbers of companies have discovered that the supposedly ineffable, intractable, untrainable skills of deep human interaction are in fact trainable.

In the deepest possible sense, you’ve already got what it takes. Make of it what you will.

Building empathy in adults is surprisingly similar to building it in children but harder, because adult brains are more difficult to alter.

One of the simplest and most effective ways to build empathy in children is to let them play more on their own.

Stories, especially fiction in which authors richly describe characters’ thoughts and feelings, help kids appreciate how others respond to events.

Many researchers recommend that parents spend more time reading aloud to children.

The challenge is that in today’s world, especially in the developed world, many people just aren’t very good at it.

We are designed to empathize. But in developed economies we live in an environment that has become hostile to empathy.

Empathy is the foundation of all the other abilities that increasingly make people valuable as technology advances. It’s inevitable.

We want to negotiate important agreements with a person, hearing every quaver in his voice, noting when he crosses his arms, looking into his eyes.

We assume that a perfect mechanical imitation of a human being does not exist in our or our grandchildren's lifetimes.

When you change perspectives and look inward rather than outward, you’ll find that what you need next has been there all along.

Social interaction is what our brains are for.

Psychologists have long puzzled over a question that definitely does not occur to most of us as we go through our day, which is why people are as smart as they are.

We cannot begin to understand the changing nature of high-value skills without appreciating the hardwired power and importance of human interaction in our lives.

The power of computers to sense human emotions means, inevitably, that a machine can outdo us even in detecting our own emotions.

Even the mysterious human ability to read another person’s emotions turns out not to be all that mysterious. Computers can do it too.

The skills of physical work are not immune to the advance of infotech.

In cases around the world computers are reading millions of documents and sorting them for relevance without ever getting tired or distracted.

Each time, those who didn’t recognize the shift, or refused to accept it, got left behind.

Some people have suffered as technology has taken away their jobs, and more will do so.

The nightmare future is not inevitable.

Computers become so capable that they’re simply better at doing thousands of tasks that people now get paid to do.

The mind-bending progress of information technology makes it easier every day for us to imagine a nightmare future.

Books by the same Author

The great thing about a financial crisis and a recession is that they offer everyone the opportunity to be stretched in their current jobs. Certain practices can make the experience especially productive. Confronting the greatest business challenges to occur in generations, you’re being handed a chance to become better. It’s an
The Upside of the Downturn

The great thing about a financial crisis and a recession is that they offer everyone the opportunity to be stretched in their current jobs. Certain practices can make the experience especially productive. Confronting the greatest business challenges to occur in generations, you’re being handed a chance to become better. It’s an