Grown Up Digital

How the Net Generation Is Changing Your World

by Don Tapscott

Number of pages: 368

Publisher: McGraw-Hill

BBB Library: Technology and Globalization

ISBN: 9780071508636



About the Author

Don Tapscott is a Canadian business executive, author, consultant and speaker, specializing in business strategy, organizational transformation and the role of technology in business and society.

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Editorial Review

Grown Up Digital reveals: How the brain of the Net Generation processes information. Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the Net Geners are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office.

Book Reviews

"The world in which Don Tapscott wrote this book was rather different from the one in which it has appeared." - The Independent

"I believe this book contains a valuable lesson for every person in the world." - 12 Manage

"Don Tapscott shatters the negative stereotypes of the Net Generation, who currently range in age from 11 to 30. " - Brain Gain Mag

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